Most businesses recognize the importance of having a website. In the rapidly evolving world of the internet, having a static website is not enough. Today’s websites must be interesting, dynamic and easy to find. There are eleven key elements of social media you can use to get your website noticed.
My presentation @ IRINFO 2011 focused on the four basic building blocks – audio, video, blogs, and micro-blogs – with the emphasis on how you can create a video using only a digital camera and a free video production site called Animoto.
I took a few minutes to establish a timeline because I thought it was important to understand how quickly the internet has evolved, and that it is still evolving.
Think of this timeline as a highway, with each entrance ramp being a specific year. At some point, everyone listening to this presentation drove onto this information highway and become part of the traffic.
Where were you in 1962?
I know, that sounds like a long time ago, but that’s generally accepted to be the year the internet was born as researchers at MIT began to work on a concept to connect computers using the telephone infrastructure that existed at the time. Soon, military applications became evident, and the government entered the picture.
Where were you in 1972?
I ask because that was the year the first email was sent. It was also the year of Watergate, and the attack on Israeli athletes at the Olympics. The average cost of a new house was $27,550. Average income? $11,800. Gas was 55 cents per gallon.
To read the rest of the story and download the PDF, visit: IRINFO 2011